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Data · formats · publication

XML & editorial data exchange

An editorial data must remain identifiable when it moves from a database to InDesign, then to an exchange file or publication.

Define field mappings

A product designation, descriptive text and price information are not interchangeable. The work begins with reading the expected structure and rules that give meaning to each field.

The Supermarkets Match journey includes exports on a defined XML frame, with monitoring of data distribution and return of updated versions.

Follow the structure in the layout tools

The document contains fields, tags and links. Their behavior during manual corrections is part of the diagnosis, particularly when content is conditional or associated with assignments.

ICML and XML exchanges require checking the presence of useful structures when returning to the platform, even when a field does not temporarily contain any visible text.

Include images and archives in the feed

A valid reference can point to a displaced or archived resource. The example of Match images exports illustrates the need to track location changes and keep matches.

Export verification combines data and files: good version, good resource, result usable by the recipient.

Period documents & interfaces

Interfaces of the Reymann editorial channel, in their period version. These archives illustrate the journey of Patrice Salib, founder of Dtouch, within the agency.

Editorial fields of the product sheetEnlarge
Editorial fields of the product sheet

A structured fact sheet contains designation, entry information, text, origin and commercial information.

Archive Reymann · interface extract · 02/07/2014

Matching a format to real use

The value of an exchange is measured by its use: document recovery, platform update, delivery to the customer or preparation of a web broadcast. Checks and recovery options are part of the connection.

When the existing format is poorly documented, this approach is extended by the analysis of its objects, its encodings and its behavior in applications.

Understanding the exchanges

From the product repository to the manufacturing file.

Products, visuals, templates, typographies and output parameters join a production followed by document and version.

From the product repository to the manufacturing file.Enlarge the diagram
  1. 01

    Editorial material

    PIM, texts and images

    References • price • visuals
    Data ready ↓
  2. 02

    Composition rules

    Templates and resources

    ICML • typographies • links
    Resources combined
  3. 03

    InDesign Server

    Production of documents

    Composition • generation
    Documents produced ↓
  4. 04

    Page control

    Version and corrections

    Annotations • validation • proof
    Validated version
  5. 05

    Production outputs

    PDFs and assemblies

    Profiles • formats • boards
    Adapted outputs ▼
  6. 06

    Manufacturing

    Files for the printer

    Helio • rotary offset
From the product repository to the manufacturing file.Enlarge the diagram
Functional diagram · synthetic reading of flows and control points.
Compose

Bring data and resources closer to the template.

Validate

Follow the pages and corrections in their version.

Make

Apply media and printer specifications.

Your job deserves
the right tools.

A specific need, a software to evolve, a project to frame.

Exchange on your project

Complementary expertise, the same high standards.